A fortnightly dive into creativity, strategy, and culture: orbiting ideas since the iPhone 6.
Consulting Projects
97 Notes
Stretta Beer
Driving Results
Brand Positioning
Laferla Insurance
Drove brand growth and market impact through strategic campaigns for the company’s 40th Anniversary.
Social Media Management
Soy Lola Drugstore
Grew the brand’s Instagram community to 50,000+ followers through consistent storytelling, targeted ads, and automated email campaigns that boosted engagement and sales.
SEO and Content Management
Alexon Capital
Developed a long-tail SEO and localization strategy across multiple GEOs, supported by AI-driven translation automation, expanding reach for a global trading education platform.
Social Media Management
Alagna Real Estate
Reinvented the digital identity of Alagna Propiedades through strategic branding and online positioning—merging real estate expertise with a refined, contemporary aesthetic. Designed in 2019 and still driving results!
Making space for bold ideas to grow
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Making space for bold ideas to grow ✴︎
My Favourite Projects
Marketing Lead
TEDxRosario (2016–2020)
Directed marketing and PR for multiple large-scale events, attracting 40,000+ attendees and positioning TEDxRosario as a leading platform for innovation in Latin America.
Campaign Manager
CarpooleAR (2018)
Coordinate the press campaign and video production to finance the development of an open source carpooling App. A younger me can explain it into detail here.
Communications Coordinator
Interactivos?’18 (2018)
Selected by the EU H2020 DITOs initiative, Raeeciclaje promoted the recycling of electronic devices by transforming them into educational toys for children.
I led international collaboration, developed strategic communications, and increased public engagement.